手作りのぬくもりを大切に、あなたの常識を揺さぶる丁寧に仕上げた記事をお楽しみください。
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<p><a href="https://0120.ws/wp-content/uploads/2024/06/Measuring-and-improving-outcomes1.jpg" style="margin-left: 1em; margin-right: 1em;"><img height="366" src="https://0120.ws/wp-content/uploads/2024/06/Measuring-and-improving-outcomes1.jpg" class="wp-image-13405" width="640" /></a></p>
<p>ãã®è¨äºã§ã¯ãç§ãå®è·µãã¦ããå ·ä½çãªæ¹æ³ããã¨ã«ãææã®æ¸¬å®ã¨æ¹åã«ã¤ãã¦è©³ãã解説ãã¾ããããªãããã®ã¹ããããè¸ããã¨ã§ãã¦ã§ããµã¤ãã®æåãæã«å ¥ãããã¨ãã§ããã§ãããã</p>
<p><a href="https://0120.ws/do-i-need-google-analytics/">Googleã¢ããªãã£ã¯ã¹ã¯æ¬å½ã«å¿ è¦ï¼åå¿è ãç¥ã£ã¦ããã¹ãçç±ã¨ã¯</a></p>
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<h2 id="ææã®æ¸¬å®ã¨æ¹åï¼ã¦ã§ããµã¤ãæåã®ããã®éè¦ã¹ããã">ã¹ããã6:ææã®æ¸¬å®ã¨æ¹åï¼ã¦ã§ããµã¤ãæåã®ããã®éè¦ã¹ããã<br />
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<p>ã¦ã§ããµã¤ãã®æåãéæããããã«ã¯ãææã®æ¸¬å®ã¨ç¶ç¶çãªæ¹åãæ¬ ããã¾ããããã®è¨äºã§ã¯ãã¦ã§ããµã¤ãã®ããã©ã¼ãã³ã¹ãè©ä¾¡ããæ¹åããããã®å ·ä½çãªæ¹æ³ã¨ãã¼ã«ãç´¹ä»ãã¾ãã</p>
<p class="cl-preview-section">
<h3 id="ç®æ¨ã®è¨å®">1. ç®æ¨ã®è¨å®</h3>
</p>
<p class="cl-preview-section">
<h4 id="smartç®æ¨">SMARTç®æ¨</h4>
</p>
<p>æåã«ãå ·ä½çã§æ¸¬å®å¯è½ãªç®æ¨ãè¨å®ãã¾ããSMARTï¼Specific, Measurable,<br />
 Achievable, Relevant, Time-boundï¼ç®æ¨ã使ãã¨ãéæãããããªãã¾ãã</p>
<p class="cl-preview-section">
<ul>
<li>
 <strong>å ·ä½çï¼Specificï¼</strong>: æ確ã§å ·ä½çãªç®æ¨ãè¨å®ãã¾ãã
 </li>
<li>
 <strong>測å®å¯è½ï¼Measurableï¼</strong>: é²æã測å®ã§ããåºæºãè¨ãã¾ãã
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<li><strong>éæå¯è½ï¼Achievableï¼</strong>: ç¾å®çãªç®æ¨ãè¨å®ãã¾ãã</li>
<li>
 <strong>é¢é£æ§ã®ããï¼Relevantï¼</strong>:<br />
 äºæ¥ãã¦ã§ããµã¤ãã®ç®çã«é¢é£ããç®æ¨ãé¸ã³ã¾ãã
 </li>
<li>
 <strong>æéãè¨ããï¼Time-boundï¼</strong>: ç®æ¨éæã®æéãè¨å®ãã¾ãã
 </li>
</ul>
<p class="cl-preview-section">
<h3 id="ææã®æ¸¬å®">2. ææã®æ¸¬å®</h3>
</p>
<p class="cl-preview-section">
<h4 id="googleã¢ããªãã£ã¯ã¹ã®æ´»ç¨">Googleã¢ããªãã£ã¯ã¹ã®æ´»ç¨</h4>
</p>
<p><a href="https://analytics.google.com/analytics/web/?utm_source=OGB&;utm_medium=app&;authuser=0#/report-home/a33848865w333066541p275958974">Googleã¢ããªãã£ã¯ã¹</a>ã¯ãã¦ã§ããµã¤ãã®ããã©ã¼ãã³ã¹ã測å®ããããã®å¼·åãªãã¼ã«ã§ãã以ä¸ã®ææ¨ãå®æçã«ãã§ãã¯ãã¾ãããã</p>
<p class="cl-preview-section">
<ul>
<li><strong>訪åè æ°</strong>: ãµã¤ãã訪ããã¦ã¼ã¶ã¼ã®æ°ã</li>
<li><strong>ãã¼ã¸ãã¥ã¼</strong>: å ¨ãã¼ã¸ã®è¡¨ç¤ºåæ°ã</li>
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 <strong>ç´å¸°ç</strong>: ãµã¤ãã訪ãã¦ããã«é¢è±ããã¦ã¼ã¶ã¼ã®å²åã
 </li>
<li><strong>æ»å¨æé</strong>: ã¦ã¼ã¶ã¼ããµã¤ãã«æ»å¨ããå¹³åæéã</li>
<li>
 <strong>ã³ã³ãã¼ã¸ã§ã³ç</strong>:<br />
 ç®æ¨ï¼è³¼å ¥ãç»é²ãªã©ï¼ãéæããã¦ã¼ã¶ã¼ã®å²åã
 </li>
</ul>
<p class="cl-preview-section">
<h4 id="ãã¼ãããããã¼ã«">ãã¼ãããããã¼ã«</h4>
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<p>ãã¼ãããããã¼ã«ï¼HotjarãCrazy<br />
 Eggãªã©ï¼ã¯ãã¦ã¼ã¶ã¼ãã¦ã§ããµã¤ãä¸ã§ã©ã®é¨åãã¯ãªãã¯ãã¦ããããè¦è¦çã«ç¤ºãã¦ããã¾ããããã«ãããã¦ã¼ã¶ã¼ã®è¡åãåæããæ¹åç¹ãç¹å®ãããã¨ãã§ãã¾ãã</p>
<p class="cl-preview-section">
<h4 id="abãã¹ã">A/Bãã¹ã</h4>
</p>
<p>A/Bãã¹ããæ´»ç¨ãã¦ãç°ãªããã¶ã¤ã³ãã³ã³ãã³ãã®å¹æãæ¯è¼ãã¾ããä¾ãã°ãç°ãªãããã¼ãCTAï¼Call<br />
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<h3 id="æ¹åã®ããã®ã¢ã¯ã·ã§ã³">3. æ¹åã®ããã®ã¢ã¯ã·ã§ã³</h3>
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<h4 id="ãã¼ã¿ã«åºã¥ãã決å®">ãã¼ã¿ã«åºã¥ãã決å®</h4>
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<p>測å®çµæããã¨ã«ãå ·ä½çãªæ¹åã¢ã¯ã·ã§ã³ãè¨ç»ãã¾ããä¾ãã°ãç´å¸°çãé«ãå ´åãã³ã³ãã³ãã®è³ªããµã¤ãã®èªã¿è¾¼ã¿é度ãæ¹åããå¿ è¦ãããã¾ãã</p>
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<h4 id="ã³ã³ãã³ãã®æé©å">ã³ã³ãã³ãã®æé©å</h4>
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<p>ã¦ã¼ã¶ã¼ãæ±ããæ å ±ãæä¾ããããã«ãã³ã³ãã³ããå®æçã«æ´æ°ã»æé©åãã¾ããSEO対çã¨ãã¦ãé©åãªãã¼ã¯ã¼ããå«ããèªã¿ãããæ§æã«ãããã¨ãéè¦ã§ãã</p>
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<h4 id="uxuiã®æ¹å">UX/UIã®æ¹å</h4>
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<p>ã¦ã¼ã¶ã¼ã¨ã¯ã¹ããªã¨ã³ã¹ï¼UXï¼ã¨ã¦ã¼ã¶ã¼ã¤ã³ã¿ã¼ãã§ã¼ã¹ï¼UIï¼ãæ¹åãããã¨ã§ã訪åè ã®æºè¶³åº¦ãé«ããã³ã³ãã¼ã¸ã§ã³çãåä¸ããã¾ããç´æçãªããã²ã¼ã·ã§ã³ãã¢ãã¤ã«ãã¬ã³ããªã¼ãªãã¶ã¤ã³ãæ±ãããã¾ãã</p>
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<h3 id="ææã®è¿½è·¡ã¨å ±å">4. ææã®è¿½è·¡ã¨å ±å</h3>
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<p class="cl-preview-section">
<h4 id="å®æçãªã¬ãã¥ã¼">å®æçãªã¬ãã¥ã¼</h4>
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<p>å®æçã«ææãã¬ãã¥ã¼ããç®æ¨éæç¶æ³ã確èªãã¾ããæ¯æãååæãã¨ãªã©ãå®æçãªã¹ã±ã¸ã¥ã¼ã«ãè¨å®ãã¦ã¬ãã¥ã¼ãè¡ãã¾ãããã</p>
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<h4 id="å ±åæ¸ã®ä½æ">å ±åæ¸ã®ä½æ</h4>
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<p>ææããã¼ã ãã¹ãã¼ã¯ãã«ãã¼ã«å ±æããããã«ãå ±åæ¸ãä½æãã¾ããGoogleã¢ããªãã£ã¯ã¹ã®ã¬ãã¼ãæ©è½ãæ´»ç¨ããéè¦ãªææ¨ãããããããã¾ã¨ãã¾ãããã</p>
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<h2 id="qaï¼ææã®æ¸¬å®ã¨æ¹åã«é¢ãããããã質å">Q&;Aï¼ææã®æ¸¬å®ã¨æ¹åã«é¢ãããããã質å</h2>
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<h3 id="q1-ææã®æ¸¬å®ã«æé©ãªãã¼ã«ã¯ä½ã§ããï¼">Q1: ææã®æ¸¬å®ã«æé©ãªãã¼ã«ã¯ä½ã§ããï¼</h3>
</p>
<p><strong>A1:</strong> ;Googleã¢ããªãã£ã¯ã¹ãæãä¸è¬çã§å¼·åãªãã¼ã«ã§ãããã®ä»ã«ãããã¼ãããããã¼ã«ï¼HotjarãCrazy Eggï¼ãA/Bãã¹ããã¼ã«ï¼OptimizelyãVWOï¼ãªã©ãå½¹ç«ã¡ã¾ãã</p>
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<h3 id="q2-ã©ã®ææ¨ãéè¦ãã¹ãã§ããï¼">Q2: ã©ã®ææ¨ãéè¦ãã¹ãã§ããï¼</h3>
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<p><strong>A2:</strong> ;主ãªææ¨ã¨ãã¦ã¯ã訪åè æ°ããã¼ã¸ãã¥ã¼ãç´å¸°çãæ»å¨æéãã³ã³ãã¼ã¸ã§ã³çãªã©ãããã¾ãããã¸ãã¹ã®ç®æ¨ã«å¿ãã¦ãç¹ã«éè¦ãªææ¨ã«ç¦ç¹ãå½ã¦ã¾ãããã</p>
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<h3 id="q3-ãã¼ã¿åæã®é »åº¦ã¯ã©ãããããé©åã§ããï¼">Q3: ãã¼ã¿åæã®é »åº¦ã¯ã©ãããããé©åã§ããï¼</h3>
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<p><strong>A3:</strong> ;ä¸è¬çã«ã¯ãæ次ã§ã®ã¬ãã¥ã¼ãæ¨å¥¨ããã¾ããéè¦ãªãã£ã³ãã¼ã³ããªãªã¼ã¹å¾ã«ã¯ãé±æ¬¡ã¾ãã¯æ¥æ¬¡ã§ã®ãã§ãã¯ãæå¹ã§ãã</p>
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<h3 id="q4-ææãæããããªãå ´åãã©ã®ããã«æ¹åããã°ããã§ããï¼">Q4: ææãæããããªãå ´åãã©ã®ããã«æ¹åããã°ããã§ããï¼</h3>
</p>
<p><strong>A4:</strong> ;ãã¼ã¿ã«åºã¥ãã¦åé¡ç¹ãç¹å®ããå ·ä½çãªæ¹åçãå®æ½ãã¾ããä¾ãã°ãç´å¸°çãé«ãå ´åãã³ã³ãã³ãã®è³ªãèªã¿è¾¼ã¿é度ãæ¹åãããªã©ã®å¯¾çãèãããã¾ãã</p>
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<h3 id="q5-abãã¹ãã®å®æ½æ¹æ³ãæãã¦ãã ããã">Q5: A/Bãã¹ãã®å®æ½æ¹æ³ãæãã¦ãã ããã</h3>
</p>
<p><strong>A5:</strong> ;A/Bãã¹ãã§ã¯ã2ã¤ã®ç°ãªããã¼ã¸ã§ã³ã®ã¦ã§ããã¼ã¸ãè¦ç´ ï¼ä¾ï¼ç°ãªãCTAãã¿ã³ï¼ãä½æãã訪åè ãã©ã³ãã ã«æ¯ãåãã¾ããåãã¼ã¸ã§ã³ã®ããã©ã¼ãã³ã¹ãæ¯è¼ãã¦ãã©ã¡ããããå¹æçããå¤æãã¾ãã</p>
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<h3 id="q6-ãã¼ãããããã¼ã«ã¯ã©ã®ããã«å½¹ç«ã¡ã¾ããï¼">Q6: ãã¼ãããããã¼ã«ã¯ã©ã®ããã«å½¹ç«ã¡ã¾ããï¼</h3>
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<p><strong>A6:</strong> ;ãã¼ãããããã¼ã«ã¯ãã¦ã¼ã¶ã¼ãã©ã®é¨åãã¯ãªãã¯ãã¦ããããã©ãã«èå³ãæã£ã¦ããããè¦è¦çã«ç¤ºãã¾ããããã«ãããã¦ã¼ã¶ã¼è¡åãåæãããµã¤ãã®ã¬ã¤ã¢ã¦ãããã¶ã¤ã³ã®æ¹åã«å½¹ç«ã¦ããã¨ãã§ãã¾ãã</p>
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<h3 id="q7-ã¦ã§ããµã¤ãã®uxuiãæ¹åããããã®åºæ¬çãªæ¹æ³ã¯ï¼">Q7: ã¦ã§ããµã¤ãã®UX/UIãæ¹åããããã®åºæ¬çãªæ¹æ³ã¯ï¼</h3>
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<p><strong>A7:</strong> ;ç´æçãªããã²ã¼ã·ã§ã³ãã¢ãã¤ã«ãã¬ã³ããªã¼ãªãã¶ã¤ã³ãèªã¿è¾¼ã¿é度ã®åä¸ãè¦è¦çã«é åçãªãã¶ã¤ã³ãéè¦ãããã¨ãéè¦ã§ããã¦ã¼ã¶ã¼ãã¹ããå®æ½ãããã£ã¼ãããã¯ãåæ ãããã¨ãå¹æçã§ãã</p>
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<p><a href="https://0120.ws/increased-traffic/">ã¹ããã5:ãã©ãã£ãã¯ã®å¢å ï¼ã¦ã§ããµã¤ãã®è¨ªåè ãå¢ããããã®æ¦ç¥</a></p>
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